The Daniel Group BlogUnderstanding Your Customer , trackback
This morning’s Wall Street Journal contains an interesting article on how companies view customer service as a growth engine. According to an Accenture survey, just over 25% of the 1,405 companies recently surveyed indicated said customer service would be the first area for increased funding as the economy recovers. Aside from making life easier for their customers, the article also notes that customer loyalty is enhance. If you have a Journal subscription, it is available by clicking here. It is available on page B6 of the print edition.